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Updated Jan-2024 Pass Pardot-Specialist Exam - Real Practice Test Questions
Salesforce Pardot-Specialist Exam is a certification exam designed for individuals who want to demonstrate their expertise in using Pardot, Salesforce's marketing automation platform. Pardot-Specialist exam is intended for those who are responsible for designing, building, and implementing marketing campaigns using Pardot. Pardot-Specialist exam is a great way to validate your skills and knowledge in using Pardot to drive revenue growth and improve customer engagement.
Salesforce Pardot-Specialist exam is an essential certification for individuals who want to validate their skills and knowledge in using Salesforce Pardot. Salesforce Certified Pardot Specialist Exam certification is recognized by employers worldwide and is considered a valuable asset for those seeking employment in marketing and sales roles. Pardot-Specialist exam covers a wide range of topics, including lead generation, email marketing, lead nurturing, automation, and reporting, and passing it leads to obtaining the Salesforce Certified Pardot Specialist credential.
NEW QUESTION # 22
Form or Form Handler? I need total control over my form's appearance.
- A. Form
- B. Form Handler
Answer: B
NEW QUESTION # 23
A user wants to set up an automated grading model in Pardot.
Which two components are required to achieve this? Choose 2 answers
- A. Profile
- B. Pardot Score
- C. Automation Rule
- D. Dynamic List
Answer: A,C
NEW QUESTION # 24
Does an automation rule ever match a prospect more than once?
- A. Yes, automation rules run every time.
- B. No, an automation rule will only affect a prospect one time
Answer: B
Explanation:
An automation rule can match a prospect more than once if you enable Repeat Rule.
Otherwise, an automation rule will only affect a prospect one time.
NEW QUESTION # 25
What information can you access on the Prospect List?
- A. Prospect's Grade
- B. Prospect's Title
- C. Prospect's Email Address
- D. Date of when prospect converted from a visitor
- E. Date of prospect's last activity
- F. Prospect's Company
- G. Prospect's Score
- H. Prospect's Name
Answer: A,E,F,G,H
NEW QUESTION # 26
Form or Form Handler? I need to be able to edit and change my form directly.
- A. Form
- B. Form Handler
Answer: B
NEW QUESTION # 27
LenoxSoft's Marketing Manager notices that clicks on the email link www.lenoxsoft.com aren't being counted in the list email report.
Based on this link's format, why wouldn't it have been re-written for tracking?
- A. The link should be populated with variable tags to be automatically re-written
- B. The link should start with http or https to be automatically re-written.
- C. The link should point to go.pardot com to be automatically re-written.
- D. The link should contain a wildcard to be automatically re-written.
Answer: B
NEW QUESTION # 28
A company wants to send emails from a new domain.
Where should an Admin navigate to in Pardot to add the new domain?
- A. Marketing | Email Sending Domains
- B. Admin | Domain Management
- C. Marketing | System Emails
- D. Admin | Security
Answer: B
NEW QUESTION # 29
A Marketing Manager wants to send out an email to a list of prospects that are assigned to several different sales raps. Some of these prospects are syncing with Leads In Salesforce, and some are syncing with Contacts. Each prospect should receive the email from their prospects assigned rep.
How should the Marketing Manager accomplish this?
- A. Select General User for the Sender of the email
- B. Select Account Owner for the Sender of the email
- C. Select Specified User for the Sender of the email
- D. Select Assigned User for the Sender of the email
Answer: D
NEW QUESTION # 30
On Tuesday, a marketing user scheduled a list email to be sent this Friday, but their manager wants the email to go out tomorrow Instead. What Is the recommended way to change the scheduled sand data for the email.
- A. Edit the engagement studio program, select Wednesday for the new data, and save
- B. Edit the scheduled email. select Wednesday for the new data, and save it
- C. Delete the engagement studio program and create a new program that is scheduled for Wednesday.
- D. Delete the scheduled email and create a new email that is scheduled for Wednesday.
Answer: A
NEW QUESTION # 31
New prospects match a dynamic lists rule criteri
a. This dynamic list is used as a recipient list on an engagement studio program.
What will happen to the new prospects if the program is currently running and the prospects have not run through the engagement studio program before?
- A. The prospects remain on the list, but are NOT added to the program until the next day.
- B. The prospects are added to the program, but wait for a user to manually select them to process.
- C. The prospects are added to the program, but do NOT start processing until the program is paused and restarted.
- D. The prospects are added to the program and automatically start processing through the program.
Answer: D
NEW QUESTION # 32
Viewing your pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited your pricing page. What automation tool would best achieve this?
- A. Create a Page Action set to Tag prospects as having viewed it and add them to a list
- B. Create a Form with a Completion Action to send a pricing sheet
- C. Create a special campaign to track pricing pageviews
- D. Create a Dynamic List based on page view to segment automatically
Answer: A
NEW QUESTION # 33
A user creates a copy of Email Template A, makes changes and saves as Email Template B. They send a list email using Email Template B. The user finds that Email Template As reporting metrics are not changing as a result of the new list email send.
Why would this occur?
- A. The metrics would be attributed to Email Template B.
- B. Email Template A should have been deleted after creating the copy.
- C. An email template's metrics do not change after the template is used one time.
- D. The user should have made Email Template A the primary template.
Answer: C
NEW QUESTION # 34
How is an active visitor different from an identified visitor?
- A. An active visitor visited two or more pages regardless of identification.
- B. An active visitor is identified by Pardot after visiting a web page.
- C. An active visitor visited two or more pages and have been identified.
- D. An active visitor is identified by Pardot after visiting a web page and are NOT ISPs.
Answer: A
NEW QUESTION # 35
Creating or marking an opportunity as lost will result in the change of a prospect's score
- A. True
- B. False
Answer: A
NEW QUESTION # 36
Rules, Form completion actions, and more.
What are 3 social posting connectors Pardot offers?
- A. Facebook
- B. LinkedIn
- C. Instagram
- D. Twitter
- E. Snapchat
Answer: A,B,D
NEW QUESTION # 37
A user edits a running and non-repeating engagement studio program by pausing it and adding a new Send Email step at the beginning of the program.
Which prospects will process through the new step once the program is started again?
- A. All prospects in the program
- B. All prospects new to the program
- C. All prospects on the recipient list
- D. All prospects on the suppression list
Answer: B
NEW QUESTION # 38
What is the limit of social posting connectors you can create in your Pardot account?
- A. There is no limit of accounts per platform
- B. One account per platform
- C. Five accounts per platform
- D. One account per user role, per platform
Answer: A
Explanation:
Explanation
https://help.salesforce.com/articleView?id=pardot_connectors_social_posting_parent.htm&type=5
NEW QUESTION # 39
What Information does the tooltip above each step on the engagement studio program report provide?
- A. High-level metrics only for prospects who have skipped each step
- B. High-level metrics only for prospects waiting to complete each step
- C. High-level metrics only for prospects who left the program at each step
- D. High-level metrics only for prospects who have completed the step
Answer: D
Explanation:
Explanation
https://help.salesforce.com/articleView?id=pardot_engagement_program_reporting.htm&type=0
NEW QUESTION # 40
What triggers a prospect record to sync from Pardot to the CRM? Choose 2 answers
- A. Mapping new custom fields
- B. Form submission
- C. Opening an email
- D. Landing page submission
Answer: B,D
Explanation:
Explanation
https://help.salesforce.com/articleView?id=pardot_activities_that_trigger_a_sync_from_pardot_to_salesforce.htm
NEW QUESTION # 41
Which Salesforce custom fields will sync with Pardot?
- A. Custom Prospect fields
- B. Custom Record Type fields
- C. Custom Opportunity fields
- D. Custom Account fields
Answer: A,C,D
NEW QUESTION # 42
How can you delete a prospect?
- A. Through an automation rule.
- B. Through a completion action.
- C. Through the prospect table actions.
- D. You can't delete prospects.
Answer: C
Explanation:
Explanation
When you delete a prospect, the record is moved to the recycle bin. From the recycle bin, you can restore the prospect or permanently delete the record at any time. Deleting a prospect in Pardot does not delete the record it's syncing with in Salesforce. You can delete a prospect in several ways.
NEW QUESTION # 43
A Pardot administrator wants to export a .csv of prospects that purchased a certain product within the last year. The product is captured in a Product Name field on the prospect record. The company's product will soon be changing names, therefore they need a one-time export of all prospects that have this specific product currently listed in the Product Name field.
What is the recommended way to identify these prospects to export to .csv?
- A. Create a completion action based on Product Name.
- B. Create a dynamic list based on Product Name.
- C. Create a segmentation rule based on Product Name.
- D. Create an automation rule based on product Name.
Answer: C
NEW QUESTION # 44
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