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Salesforce Media Cloud Accredited Professional Sample Questions:

1. A company is planning to adopt Media Cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the Agency of Record. They also have requirements to map contacts within the agencies.
How should the Media Cloud data model be used to represent these relationships?

A) Advertisers and agencies should be created as Accounts, with agencies listed as child Accounts to the client Accounts, with Contacts related to those.
B) Advertisers and agencies should be created as Accounts and contacts as Contacts, and the Party Model should be adopted to define the relationships between them.
C) Advertisers and agencies should be created as Accounts, and a custom lookup field should be created to represent the client/agency relationship. Contacts should be created under the Accounts.
D) Advertisers should be created as Accounts, and agencies should be represented by a custom field added to the Contact object. Contacts should then be assigned to the Accounts.

2. A Media Cloud customer utilizes Industries Order Management to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external systems, such as inventory management for reserve/assign ad placement, ad servers, and a billing system for invoicing.
Which two guidelines should a Consultant follow when designing an orchestration plan to external systems?
Choose 2 answers

A) Fully describe all Commercial product entities using product attributes.
B) Create a master end-to-end plan to sequence the major milestones of all orders.
C) Create separate orchestration plan definitions for provisioning, logistics, inventory, and/or billing.
D) Use a single swim lane or orchestration plan for all callouts to all external systems.

3. A large media company is using Salesforce Industries to model Digital Advertising products. These products have a common set of characteristics.
Which pair of Media Cloud items would a Product Manager use to most efficiently create the products for the sales users to sell?

A) Use a Product Family for those products.
B) Use an Object Type and assign Attributes.
C) Use a Standalone Product and add Attributes.
D) Clone an existing ad product and assign Attributes.

4. A Media Cloud customer needs to integrate Google Ad Manager (GAM) with an existing middleware system using an integration procedure.
What is the most secure way for a Consultant to implement the authentication and credentialing requirements for the integration, while also minimizing customization?

A) Implement a custom OAuth to authenticate with middleware, storing credentials in the integration procedure.
B) Create a new authentication provider with custom metadata and use it within a named credential.
C) Create a remote action in the integration procedure that calls a custom Apex Class.
D) Modification on integration procedure is not needed since this is through middleware and the existing named credential is not utilized.

5. Cloud Kicks has been using Media Cloud for the last three months and now wants to send order data over to the Google Ad Management platform.
What does a Consultant need to create in Salesforce to specify the callout URL?

A) Custom Metadata
B) Connected App
C) Auth. Provider
D) Named Credential

Solutions: