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Salesforce Certified B2C Solution Architect Sample Questions:

1. A global merchant plans to use B2C Commerce, Service Cloud, and Marketing Cloud to support the shopper experience. They also plan on using Marketing Cloud Connect to integrate Service and Marketing Clouds and the Service Cloud Connector for B2C Commerce. The customers will receive SMS messages through Mobile Connect. One of the key requirements is to enable consent and profile management across the clouds.
Which two recommendations should a Solution Architect make as part of the solution?
Choose 2 answers

A) Shopper consent in B2C storefronts will sync to Service Cloud when person accounts are used
B) Profile changes in B2C Commerce will sync to Service Cloud when person accounts are used
C) SMS opt-in will sync with Service Cloud when contact ID is the subscriber key in Marketing Cloud
D) Service Cloud profile data can be configured to sync to the Marketing Cloud profile center

2. A company actively uses CI/CO processes for their Service Cloud implementation and is adding Marketing Cloud and Marketing Cloud Connect to their architecture. Under the current setup each developer has their own developer sandbox for development. Developers merge their changes into a sandbox for QA regularly, then once every week changes are moved to staging, and from staging to production instances.
Which set up should a Solution Architect propose to support this development approach considering costs and data segregation?

A) Set up one Marketing Cloud instance for testing and one for production, where the testing instance is connected to the staging sandbox
B) Set up one Marketing Cloud instance with a business unit for production and one business unit for testing that is connected to all Developer sandboxes
C) Set up one Marketing Cloud instance for production and create a Marketing Cloud sandbox to connect to each of the Service Cloud sandboxes
D) Set up one Marketing Cloud instance for each sandbox in Service Cloud

3. A company uses a Salesforce solution to sell one-off products and subscription-based products to its customers. However, the company wants to let customers save their payment details when buying products online using credit cards, in order to facilitate a one-click ordering mechanism as well as an automatic payment for subscription-based item renewals.
What should a Solution Architect recommend to store payment information while still maintaining security and compliance?

A) Store Base64 encoded payment card details.
B) Store a tokenized value for the payment card.
C) Hash and store the payment card details.
D) Store raw payment card details on the customer's profile.

4. An organization has a product catalog containing 500,000 unique SKUs and a total customer base of approximately 3 million customers, of which 250,000 are active in a given month. In order to better understand shopper behavior and build customer marketing journeys tailored to customer personas. the organization wants to track each product view event per customer and SKU across its commerce storefront.
Which integration and data storage architecture should a Solution Architect recommend to support this goal?

A) Store as records in Salesforce Platform custom objects, and use the Salesforce APIs to update from B2C Commerce and Marketing Cloud when a product is viewed on the storefront.
B) Leverage collect.js on the B2C Commerce storefront to track product page views which can be segmented in journeys using decision splits.
C) Store in a Marketing Cloud Data Extension, and use the Marketing Cloud APIs to update from B2C Commerce when a product is viewed on the storefront.
D) Store as B2C Commerce custom objects and, using jobs, transfer the data to Marketing Cloud on an hourly basis.

5. A financial services firm with many high net-worth individuals Is about to implement Service Cloud, Marketing Cloud, and Salesforce Platform. Given the nature of the individuals, they are often required to adhere to financial regulations and civil procedures in regards to their data. This often requires restricting their data processing.
Given that requirement, what are three considerations the financial services firm should be aware of when limiting data processing across these clouds?
Choose 3 answers

A) Restricting data within Service Cloud requires contacting a Service Cloud account representative.
B) Removing a data processing restricted contact within Marketing Cloud requires removing the restriction first before removing the contact
C) Export relevant customer data on Salesforce Platform so it is retained first before deleting or providing any data.
D) Restricting data within Marketing Cloud requires contacting a Marketing Cloud account representative.
E) Consider deleting all of the customer data in order to adhere to the requirements.

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