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Salesforce Loyalty Management Accredited Professional Sample Questions:

1. The VP of Loyalty at Northern Trail outfitters (NTO) Retailers has decided to implement a Loyalty program to increase customer spending and improve customer lifetime value.
Which two features should be configured in Salesforce Loyalty Management?

A) Member Rewards and Benefits
B) Loyalty Segments
C) Loyalty Tiers
D) Loyalty product Pricing

2. A Loyalty Manager wants to send an SMS to a member's mobile device after the member has made a purchase and their non-qualifying points have been increased.
An integrated solution between Salesforce Loyalty Management and Salesforce Marketing Cloud is proposed to meet this business need.
Which two Salesforce solutions are required to meet the business's needs?

A) Marketing Cloud Personalization
B) Marketing Cloud Mobile Push
C) Marketing Cloud Connect
D) Marketing Cloud MobileConnect

3. A sports clothing and accessories retailer is setting up a new Loyalty program. The company wants an effective way to create urgency in its Loyalty program members to return to purchase and redeem their points within a specified period. The entire points balance expires if a member's last activity, including any purchase or points redemption, reaches 18 months.
What steps should a Loyalty Consultant follow to meet the retailer's requirement when implementing the new Loyalty program?

A) Set up a Non-Qualifying Points currency and apply the expiration model 'Fixed Model'
B) Set up a Non-Qualifying Points currency, apply the expiration model 'Activity Model'
C) Set up a Qualifying Points currency and apply the expiration model 'Fixed Model'
D) Set up a Qualifying Points currency and apply the expiration model 'Activity Model'

4. A new segment in Customer Data Platform (CDP) will be used for sending notification emails to members with the following requirements: - The mail is sent on the first day of the month to the members that will have their membership expire at the end of the same month, starting from the 1st of April to 30th of June
- member's expiry-date are standardized to the last day of the month.
Which two configuration options below should be used for the new segment to fulfill this segmentation requirement?

A) In the Segmentation Rule, Use "LoyaltyProgramMember" as the Direct object, > Operator: "This Month" for the "Membership Expiry Date" attribute.
B) In "Segment Property", set "Publish Schedule" to "Don't Refresh".
C) In the Segmentation Rule, Use "LoyaltyProgramMember" as the Direct object, > Operator: "Next Number of days" = 30 for the "Membership Expiry Date" attribute.
D) In "Segment Property," set "Publish Schedule" to "24 hours" and the appropriate "Start Date" and "End Date

5. The VP of Loyalty Technology at ABC Corp. wants to launch a new Loyalty program with minimal development time. However, its current Loyalty engine requires several complex system integrations with its marketing and customer service platforms. A Technical Consultant is brought in to assess the company's business requirements and recommend a feasible solution to deliver the desired Loyalty program for its customers.
Which two seamless integrations within the Salesforce ecosystem, does
Salesforce Loyalty Management offer that can be easily enabled by the Technical Consultant to meet the customer's business requirement?

A) Supplier and Partner Ecosystem
B) Salesforce Service Cloud
C) Salesforce Marketing Cloud
D) Third-party Customer Data Platform (CDP)

Solutions: